Writers were being taught to sound like experts to express their thoughts, emotions, and expertise, and be heard online. If you are being told that you have to pretend to be an expert to be heard online, you’re wrong! Many readers feel overwhelmed by overtly technical writing.
Readers are looking for content that is easy to understand, what was written, and how it was structured. Put simply, readers engage with an article that aligns with the problem based on what information they’re searching for.
Struggles of a Writer
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